Sebastian Clayton from Digital: SC

Sebastian Clayton

Founder at Digital: SC

London, UK


Last updated January 14, 2021

One Sentence About Me  

Making digital breathe...

Who I Am  

A Little About Me

Sebastian Clayton is from Dublin and got sucked up into the internet in 1995 working with iMusic in Seattle creating and producing webcasts from Dublin nightclubs, and winning awards for both design, implementation and management of key online events and communities. In 1997 working with, the newly launched MSN, directing and producing the U2 PopMart website, the first touring website of it's kind, including 3 live webcasts. Later that year he produced, directed and built the biggest webcast of it's kind for a Smashing Pumpkins concert in Dublin. The event was so successful Compuserve and AOL crashed with traffic overload, and only Bill Clinton had a larger audience for a number of years after. He then founded Digital:CC (Dublin) in 1998 to create, produce and manage multiple websites for multiple companies and bands and went on to win numerous awards, global accounts and a sort after team of designers and programmers. Sebastian left Digital:CC in 2005 and went straight to working with Major League Baseball (MLB) in the US to create bobmarey.com. He managed and ran the MLB digital team of 50 people to make Bob Marley a successful fan club service for a year. After that he left and the site stop being a success and was shut as a paid for service. Key clients over the past 20 years include U2, Bob Marley, Rolling Stones, Interscope Records, Eminem, Universal Music, Paramount Pictures, National Geographic, Best Buy, City Group, Sony Playstation, Palm Pictures, Island Records, Blue Mountain Music and The National Magazine Company. Since then I have always continued to work with U2 along with other projects including Tonic, Brown Punk, SupaJam, SupaJam Education in Music and Media, Qusiq, Disciple Media and Project Zero.

Interesting Factoid

My car is the same age as me...


Languages

English

Countries Visited

Map View

America
Argentina
Brazil
United Kingdom
Germany
France
Spain
Portugal
Singapore
Malasia
Japan
Korea
Austraila
New Zealand
Manila
Philippines
Columbia
Canada
Switzerland
Sweden
Finland
Norway
Denmark
Italy
Kenya
India
Tanzania
Zambia
Algeria
Andorra
Poland
Belgium
Bosnia and Herzegovina
Ireland
Morocco
Mexico
Chile
The Netherlands
St. Lucia
Tobago

What I Do  

Professional Experience

Digital: SC

Founder

Jan 2011 - Present

Digital:CC

Founder/Creative Director

Jan 1998 - 2006
- Securing and directing work for the following clients: U2, David Gray, Sony Playstation, Independiente Records, Interscope Records, Paramount Pictures, Red Magazine, Margaret Howell, Citi Bank, Best Buy Inc., Compaq Computers, Bank of Ireland, Edelman PR, Smirnoff Vodka, Red Bull, European Broadcast Union, Media Lab Europe, Unilever - Impluse. - U2 Elevation webcast in 2000 – live from Notre Dame. Audio and video including 360 video.
+3 more experiences

Professional Expertise

Ideas
Creative
Marketing
Straming Events
Entertainment
Live Events
Digital Production
Strategy
Direction
Site management
Communication

Professional Interests

Communication
Creative

Advisor

SupaJam
Tonic
Disciple Media
Qusiq
Analog Folk
Gigstarter

Investor

SupaJam
Gigstarter
Digital SC

What I Stand For  

Social Causes

Climate Change
Enviroment
Clean Oceans

Non-Profits

What Inspires Me  

Favorites  

Hobbies

Walking
Swimming
Yoga
Music
Reading
Flowers
Trees

Food & Drinks

Indian Food
Slow Food
Biscuits
Chocolate
Organic
Lentils
Nuts
Japanese Foods and Snacks
Gin
Vegetarian
Mexican
Rosemary Water
Espresso
Martini's
Green Teas
White Teas

Games

Chess
Backgammon
Table Football
Table Tenis

Music Genres, Groups & Artists

Rock
Jazz
Raggae
Rock
Jazz
Raggae
HipHop
Electronic
Experimental
Dance
Traditional

Loma
Brian Eno
Africa Express
Gorillaz
Miles Davis
Arlo Parks
Mura Masa
Sylvian Esso
Nick Hakim
Bicep
The Blaze
Fela Kuti
Roisin Merphy
Underworld
Caribou
Public Enemy
Underworld
Nina Simone
Duppy Gun
The Gloaming
Minyo Crusaders
Pussy Foot
The Blaze
Nenah Cherry
David Byrne
Let's Eat Grandma
Mura Masa
Beck
Arcade Fire

Sports, Teams, Athletes

Rugby

Ireland National Team

Education  

School

6 Honours, 2 Passes

1978 - 1988