Sarakshi Chandna

Sarakshi Chandna

Dallas, TX, USA


Last updated October 9, 2020

One Sentence About Me  

I am a people person who loves to communicate and interact with others!

Photos  1

Who I Am  

A Little About Me

I am an affable person, an astute Digital Marketer with experience in planning and implementing integrated digital marketing campaigns and marketing programs across multiple online channels, currently looking for a summer internship starting May ’20.

Interesting Factoid

I am a trained classical singer, a certified tarot reader. Fun fact about me is that I rate every movie/series I watch on IMDb.


Languages

Hindi
English

Countries Visited

Map View

Dubai
India
United States of America

What I Do  


Professional Experience

Smartworks Coworking Spaces Pvt. Ltd.

Marketing Specialist

Oct 2018 - Jul 2019
• Led a team of 5 for digital strategy and brand building to achieve an annual revenue goal of $3M; Pioneered internal marketing and Worked with the CEO to expand business across 25 cities in India by strategic partnerships. • Created and implemented campaigns for Smartworks, resulting in a 30% increase in online visibility; resulting in revenue growth of ~20% through online customer acquisition strategies. • Digitized and automated the sales division through website rehauling, market segmentation, and SEO; improved resource utilization by ~35% and drove business growth by ~20%. • Worked cross-functionally with creative, social, tech, CRM teams to align digital strategy with overall marketing initiatives, identify customer pain points; achieved 27% incremental positive brand perception.

Marketing Associate

Jan 2018 - Sep 2018
• Managed 5+ accounts on executing online advertising campaigns, social media programs, content creation, and website design; achieved 27% higher brand consideration. • Created and implemented targeted annual campaigns for Panasonic, resulting in a 20% increase in online visibility and generating $1.5M revenue; won DOD award for #SoMuchToDo campaign. • Ideated targeted campaigns for clients to amplify their online sales & increased customer engagement by 40%. • Devised advertising strategies for clients using Google Analytics, Facebook, Twitter, and LinkedIn, ~200% increase in brand awareness.
+1 more experience

Professional Interests

Leadership Skills
Creative Thinking
Problem Solving
Interpersonal Skill
Determination
Commitment
Communication

What I Stand For  

Social Causes

Gender Equality
Teach for India
Each one teach one

Non-Profits


Volunteer Experience

Enactus

India

2016 - 2016
Paper collection Drive

Project Madari

India

2015 - 2015
Project Madari has helped establish many street magicians and their families by making them self sufficient in their work and most of them now have a steady income to support their families.

What Inspires Me  

Twitter


Podcasts


Other

Favorites  

Hobbies

Reading
Biking
Travel
Dancing
Music

Music Genres, Groups & Artists

Pink Floyd
Aerosmith
Poets of the Fall
The Beatles

Sports, Teams, Athletes

Wall Climbing
Badminton
Tennis
Swimming

Movies, TV Shows, Actors & Actresses

Friends
The Office
Game of Thrones

Education  

School

University of Texas at Dallas

Masters, Management Science

2019 - Present

Bachelor's, Economics

2013 - 2016

Clubs and Communities

Marketing Analytics Club

Marketing Officer

Indian Students Association

Social Media Officer


Academic Interests

Web Analytics
SEM
SMM
Content Creation
Email Marketing
Blogs
Search Engine Optimization
Digital Marketing
Marketing Strategy

Extracurricular Activities

Wall Climbing
Swimming