Peter Hurst-Hopf from Sparrows

Peter Hurst-Hopf

Digital Marketing Intern | VP of Marketing at MOBS | Digital Storyteller at Sparrows

San Francisco, CA, USA


Last updated November 20, 2020

One Sentence About Me  

Classical enthusiast, Foodie, Marketer, Audiophile, Baker, Volunteer

Photos  2

Who I Am  

A Little About Me

I love cooking and baking. I love learning and experiencing other cultures.

Interesting Factoid

I cook a new dish every week. And have made over 200 different dishes.


Languages

English

What I Do  


Professional Experience

Digital Marketing Intern

Aug 2020 - Present
In my position I am responsible for: Developing and implementing the UI/UX for our mobile site with Adobe XD. Utilizing market research to create and monitor KPI's Create KPI reports with Google Analytics, Tableau, Canva, and SEM Rush. Create engaging content increasing page views and session duration by over 200% Conduct keyword research to improve SEO/SEM.

Marketing Research Intern

Jun 2020 - Aug 2020
Conducted phone interviews with 80+ students to gather qualitative and quantitative data via Qualtrics, to assess the needs and best practices for supporting first-year students during remote instruction and COVID-19. Developed visuals for qualitative/quantitative responses using Canva and Piktochart. Managed participant data and maintained confidentiality in accordance with FERPA and CITI Social and Behavioral Research guidelines.
+2 more experiences

Professional Organizations

VP of Marketing

Sep 2020 - Present
I am responsible for: Social media outreach. Creating and monitoring designs for events/workshops. Coordinating with other student organizations to improve reach. Creating interactive content.

Professional Interests

Content Marketing
Sales
CRM
Consumer Analytics
Digital Marketing
Search Engine Optimization

What I Stand For  

Social Causes

Gender Equality
Animal rights
Aids Foundation
Gay Straight Alliance

Volunteer Experience

SPCA

San Francisco

Jan 2020 - Present
Assist in helping animals find homes at the adoption center

Tax Help Colorado

Thornton, Colorado

Jan 2017 - May 2017
Helped lower income families file and prepare tax returns.

Favorites  

Hobbies

Cooking
Baking
Learning
Reading
Writing
Piano
Photography
Listening to Music

Music Genres, Groups & Artists

Pop

Schubert
Vivaldi
The Black Keys
Hans Zimmer
Max Richter
Lady Gaga
Britney Spears
The Lumineers
Johann Sebastian Bach
Ludwig van Beethoven
Wolfgang Amadeus Mozart

Movies, TV Shows, Actors & Actresses

White Collar
Finge
Chuck
How to Get Away with Murder

Dwayne Johnson

Education  

School

Business Administration- Marketing Management, Marketing


Clubs and Communities

American Marketing Association

Member

Attended live events and contributed to competitions

Academic Interests

Business Statistics
Macroeconomics
Microeconomics
Marketing Principles

Extracurricular Activities

Classical Piano