I was born in France. My father was from USA, my mother is Austrian. I grew up and studied in eight countries, Austria, Belgium, Chile, France, Germany, Italy, Spain and USA. After graduating with my MA Politics/Economics,from the College of Europe in Belgium, I worked for HP Software (Telecommunications) in France, Bell Atlantic Mobile (VA) and CCIA the Trade Association representing the interests of leading Telecommunications & Computer Hardware and Software Companies in DC. With the first Internet boom and having completed my law school studies, I decided to make the leap to Silicon Valley to bring my telecommunication experience to young startups in the emerging wireless industry (2G/3G). Over the past 21 years, as Principal of Tertius Advisory Services, I have had the opportunity to work with some of the most innovative companies in Mobile, Developer Relations, AdTech, Security Software, Search, and AR/VR. Since 1996, I have evolved my consulting practice to Sports/Entertainment and this Vertical’s nexus with mobile, data analytics, and fan engagement.