Esther Liu

Esther Liu

Union City, CA, USA


Last updated September 16, 2020

One Sentence About Me  

One who takes life step by step, soaking in all the colors.

Photos  3

Who I Am  

A Little About Me

Hi! It's me, Esther (she/her/hers). If you can't find me watercoloring or playing my oboe, catch me outside admiring a koi pond. ​I am currently a third year student at the University of California, Santa Barbara. My fields of study are Communication and Music. I am also pursuing the Multimedia track under the Professional Writing Minor. ​Though a bit of a stationery addict, I take great pride in all the mini crafting endeavors I experiment with. Translating a variety of artistic skills through numerous solo and collaborative projects, I'm looking to apply myself in the visual communications and marketing fields.

Interesting Factoid

I've played the violin and oboe for more than a decade.


Languages

English
Mandarin

Countries Visited

Map View

Czech Republic
Austria
Spain
Singapore
Slovakia
Hungary
Taiwan
Mexico
Canada
England

What I Do  


Professional Experience

The Bottom Line

Layout Editor

Mar 2020 - Present
Create editorial design and layout for print issues using Adobe InDesign and Photoshop | Optimize web design and user experience through WordPress modifications | Support promotions team with graphic creation in print/web collateral for marketing initiatives

Social Media Coordinator

Jul 2019 - Present
Office of Public Affairs & Communications | Establish strong social media presence across Facebook, Twitter, Instagram, and LinkedIn platforms | Streamline audience relevant research into actionable, engaging content for posting | Accomplish collaborative effort with Hootsuite to improve social network integrations | Direct social media campaigns to reinforce UCSB’s central message: dynamic campus environment
+1 more experience

Professional Interests

UI/UX Design
Editorial Illustration
Visual Communications
Content Management
Project Management
Search Engine Optimization Strategy
Product Marketing

What Inspires Me  

Instagram

+1 more

Favorites  

Hobbies

Digital Illustration
Hiking
Browsing Pinterest
Tennis
Water Coloring

Music Genres, Groups & Artists

Lauv
Jeremy Zucker
Bigman

Sports, Teams, Athletes

Naomi Osaka

Movies, TV Shows, Actors & Actresses

The Blind Side
Marley & Me

Agents of S.H.I.E.L.D

Education  

School

B.A. – Bachelor of Arts, Communication, Music Studies, Professional Writing

2017 - Present

Academic Interests

Communication
Design
Marketing

Extracurricular Activities

Design at UCSB
SB Hacks
Finance and Business Committee