Amy Jo Martin, founder, investor, author of New York Times best-seller Renegades Write the Rules. She leads the Renegade Accelerator for female leaders, executives and entrepreneurs. Amy Jo is also the host of the Why Not Now? podcast. She founded her first company in 2009 to help corporations, celebrities and sports entities humanize their brands online through social communication channels. Amy Jo has worked closely with world-renowned brands such as Hilton Worldwide, Dwayne "The Rock" Johnson and Shaquille O'Neal to successfully humanize their presence. Her motto: humans connect with humans, not logos.
Amy Jo herself has a social media following of more than 1 million people and was named the third most powerful woman on Twitter by Forbes. Amy Jo believes the future of technology is the future of humanity. She conducts clinical research studies and travels the world to speak about this topic and many other topics. She recently spoke an audience of 10,000 people.
In 2012 Tony Hsieh, CEO of Zappos.com, and Baron Davis, NBA player, invested in Amy Jo and her company. After a successful seven-year run as the Founder & CEO and growing the business globally into ten different countries, Amy Jo recently exited the company.
Prior to becoming an entrepreneur, Amy Jo began working for the NBA's Phoenix Suns during their 2005-06 season. These were the wild wild west days of social media and there were no rules or regulations in place.
As a young female building her career in male-centric industries, Amy Jo has developed a passion for helping women thrive in business leadership. She is currently spending her time researching the relationship between technology and humanity. She is also investing in other female entrepreneurs so they can reach their full potential.
Amy Jo sits on the St. Jude Digital Board of Directors. After visiting Africa, she has an obsession with how we can help bring clean water to more people via charity: water.